Aloha Ben
I understand your point about photos. But let me fill you in on the realities.
I am gonnna stick my neck out here so I gotta qualify it first. Surf photographers are great guys. That are exceptional artists. Most of them are good friends so I mean them no ill will.
But… They do what they do for money. Therefore they shoot primarily photos that will sell easily. They are not investigative reporters! They go where the feeding frenzy already is.
The magazines publish photos that are in sync with the direction that the magazine feels the “scene” is going in. The “scene” is very much a concocted reality based on what gets published. It is often times not even close to the reality that is actually taking place. Finding that one takes too much effort!
Because of the issues above, much of what happens doesn’t get reported or documented. For example, when twin fins were hot in the late 70s and Mark Richards was ripping it up on them… the scene was entirely focused on that and it also had a presumption of the existing “scene” and where they expected it to go. Few photographers were snooping around my shop or Ben’s looking for some advancements in Twin Fin designs that would upset this presumption. Until the current scene is miked to death there is little incentive to dig deaper or struggle to find fresh material.
The twin was hot and the scene around it was all in agreement. In that case one follows the scene, as it is most profitable to bolster and support the momentum and direction the scene is heading in. One doesn’t look for things that are contrary to that currently accepted flow or direction. Especiallly if you are a writer or photographer, working several months out from publication. Designers will always be tinkering with something different than the “scene” is endorsing. That is the paridigm of being a designer. But those wrapped deeply into the current scene have a hard time recognizing it or even being interested till it bowls them over and gets their attention some how.
It takes a big celebrity or radical design change or an agreement among the accepted “cool guys” to finally catch the attention of the media. This media attention then seems to validate the new thing. But the reality is… that it is no more a validation than any previous acknowledgement was or will be. But as long as all readers think it is then it is! And honestly it may well be as sometimes the magazines get it right.
Surfers are addicted to the surf media. If it is in the magazines… it is real and good. If a top pro rides it… it is real and good. If it is the word on the streets (beach)… it is real and good. There is no other choice for them. There simply is no creative, aggressive, investigative journalism and no format where it can be published. At least none that I am aware of. The face of politics in America has been changed by alternative media. Sadly we don’t have any kind of similar alternative movement in the surf media world. I am not saying this is terribly bad or evil. It is just what it is. So don’t expect the established surf media or members, to accurately represent stuff. Or get around to taking the photos you were asking about.
Swaylocks is probablly the only significant place were an unknown, or different thing can be easily stated or displayed. And honestly, the significance here is pretty insignificant to the masses. What we need in addition to Swaylocks as we know it is a Magazine version which sifts out the best stuff and prepares and exposes it for broad public consumption.