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As far as I know, here in the states there are no minimums required to buy FCS (there never has been for me). As for distribution, I believe any company selling wholesale will require, at a minimum, your retail tax ID.
Take my word for it. There is a $1000 minimum. Maybe it’s changed…" recently ". If you don’t believe me on distrubution…call Bilt in Melborne. I have not spoken with Ron about it. Ron is as good a guy as you get, but when times are tough…the big guys apply the pressure to thin out competition they feel is too close.
No matter what the excuse…minimums of $1000 is too much in the surf business as it is now. Not selling someone your accessories when you sell them fins is just plain B.S. I don’t have a major problem with them not selling ones or twos. Also…many of these companies frown on online businesses which are going to be much of the future. That is also protectionism. When you put something out for sale that is found everywhere it should be available to anyone that will pay and let the stores whether it be online or brick fight their own battles.
Right now factories, retail store and some shapers just don’t want to rock the boat because many are loaded up with FCS or Futures inventory and just don’t want another system because they want their job to remain easier and the profit the same or higher. Or they are getting royalties or are on the payroll of one of the two leaders in fin distribution in some way. It’s been steady for them for awhile. Now you have a few fin systems that are begining to make some headway with creative options for the end user and the threat to their market will become real in the next year or so.
Online at most of the major websites you see quite a few post on the various new fin systems. Most of it is postive and that will one day equal a market shrinking for one of the two leaders or both.
The excuse of shapers wanting to use their fin placement is fine…but if the customer wants a true custom and to experiment…he has to buy another board or find another shaper when an adjustible fin system will do. Some shapers get offended by folks questioning their placement…but thats just life in the custom business. I know some who refuse use other systems and thats fine also because they are being straight about it. In the end…what will drive it …is what the customer who is willing to part with his hard earned $495 to $1500 wants. BTW: China also wants things to remain the same so they don’t have to copy something new and can still wholesale their copies for $100.
The surf industry is still sticking to the Bro mentality. Bro never really existed anyway and is just a hold over from a bunch of idiots that got away with it because at the time they had high demand and little competition and anyone who had been in it longer than ten years could be a guru.
I don’t mean to beat this over the head or spam or cut on any other system out there who has also done their homework or paid their dues…but one of my reasons for begining to deal with pro box is because I have been familiar with Larry’s quality for almost 30 years and he has close to ten more than that in the business. That means something.
He has seen all of it come and go and helped design his share of it. It makes sense to give his company consideration with that background as I have a low tolerance for B.S., promises and hype. I don’t sell easy on new things. It took me awhile to consider futures after using exclusively FCS in our factory when it was open. Now the market is way more open with options than in 1997. Not because of the major shapers, retailers, glass factories or other dealers who usually don’t move until the public demands it…but because of a more open minded and better informed public is becoming less influenced by hype and more by actual funtion over fashion.
The companies I see in this hard market growing are the likes of Matt Calvani, Griffin, Liddle and Akil Aipa among others because these folk do things a bit different and offer things that have been thought out and are creative…not just the status quo. Sorry guys…the edit program will not let me indent paragraphs.