Why are Surftech boards so expensive???

a simple yes or no answer won’t be meaningful. I’m guessing too, I don’t have any education in this stuff.

yes I think a certain component of what you are describing must be true, but if it was a simple case of import in manufactured form every raw material we sent out then consider that manufacturing adds value to raw materials ie. finished good more expensive than raw material. So if that was the case then we would run a massive trade defecit. But we don’t - in the year ending april 2009 we had quite a good surplus.

So therefore we must do a substantial component of “something else” to get us our standard of living.

However I know what you mean, from the info on that govt website we are not looking like a clever country and we have a huge reliance on resources (mining etc)

OK every one it’s time to go surfing. I think many of you spend too much time on the computer. As Balsa Bill said a long time ago in this thread, it’s a free market. We can’t change that, the only thing we can do is make choices where and how we as individual independent surfers spend our money. Let your money do your talking. End of story.

[quote="$1"]



I think that ST boards are probably expencive due to a few reasons,
they are:

The ammount of commission the original "labeled" Shaper collects

ST's advertising bill

Strict quality control, meaning they will waste alot of boards they cant sell

Countries Import duties and tax

(please correct me on this one) but, arnt most ST boards PVC molded,
as in dont they have a PCV shell in amoungst their layers, it is expencive to setup the mold.

Whilst they "might" not surf great, they will last for a very long time.

research and devopement.

Popularity

Regularity - They are "popped" out, thus if you like one, you can get it again

and yes, the pretty pictures they spray on the boards..

 

But mostly,
I think its the people inbetween the "factory" and the "consumer" that are adding the most money...

Thus driving up the end sales price.

 

I'm not speaking for or against, its up to the seller and buyer on how much to pay.

 

..

[/quote] hey Mitch , I bet you been watchin this thread with a big smile on ur head ! ......................in the land of the king, the one eyed man is blind

bottom line is there are less than $100 (retail) in materials in a surf-tech

Hi Kayu

In all seriousness,
I’m here to work and make some money.
sure I “lurk” on here, mostly to fill time, learn some stuff
and yes, I do try to post some usefull info from time to time.

People were and are always going to have things built in a country or area that you can employ people cheaper for various reasons,
I just help those people comunicate and get what they want.

The main reason people come to china is the workers are Very good at repitition work,
Plus the chinese dollar is weak compared to the major currecies USA, EU, AU etc
(much like how you enjoy your dollar buying heaps of beer/women/souveneers etc… when you hit bali or thailand)

Supporting “home grown” is a great idea,
As long as its reasonably priced ,or a much better produce, Like food or weed

But what about stock items you use everyday, tv, fridge, stove, computer, toaster, tools, building supplies etc,
Do you really want to start paying double, triple, quadroople…
just because it was made around the corner from your house,
I dont think so - but each to their own

(insert name here) - Which department do you think Stock Model surfboards fit into ?

I mean no disrespect to anyone who loves to shape and does a good job at it,
Chinese/asian companies will  never compete with the advancments in technology
that some swaylokians use,
nor anyone who can make a great custom based on a guys weight and ability.

The major stock models suffer,
The guys who make crap boards and charge big $$ suffer,
 - Not the guy who takes pride in his work and is good at his job -

 

.

 

To be honest Mitch , Ive never blamed  the people of  China or Thailand for wanting good payed work and a better life . I think they are way overdue for a payrise . The problem has always been that the middleman can get a bit too hungry. I hope your not like that.

Hi MrJ - just to say nothing I said was aimed at you per se. And I am also glad we can disagree without being disagreeable

My post was simply a commentary on the way I percieve the current economic model, I am very much in agreement with Kayu's posting above. 

Gobal trade, yes, trade is good - but profit without principle, as we have seen with unrestricted globalisation and the banking crisis, is like building a house on quicksand.

I would not say that my views encourage protectionism, but I am genuinely concerned with workers rights and exploitation.

I do feel that when workers rights are in question, the EU, the US and other countries do have rights and even a moral imperitive to impose tariffs until such time as those concerns are addressed.

On the other hand whereas workers rights can, and have, been used as a tool for those who are protectionist, one could say that the concept of the free market ideal of unregulated free movement of trade can - and has - been used to exploit people in the most insideous ways.

In Thailand the example of strikes and movement towards workers rights is a good example, and I welcome it.

But Thailand is a relativly democratic country where people power has effected change.

The biggest producer is the Peoples Republic of China, and we saw where a move of people power ended there in Tiennamen square. If items we bought were made in the DPRK it would be the same issue for me.

Just to say a company such as Cobra are Thai, and therefore has a right to do as they wish in their own country is a fair point, but as the consumers of the end product - as with every other thing in life - should we not consider the effects our actions - and purchasing power has?

I do not believe that the west has reached prosperity through capitalism - I think social cohesion has had a more marked effect - whether that is European social democratic choices on education and health care or the New Deal or Grand Society policies in the US, these have had long term benefits.

I live between Ireland and Holland, but my work takes me all over the world. I have a modest standard of living and admire anyone who wants to better their standard of living in an honest and productive way.

Also, based a lot on John Greys studies, the notion that the East/Africa are behind is based on definition which is something we have established. There are areas all of us can improve, regardless of where in the world.

A scientist I admire greatly is Mr. Ainea Kimaro - a Tanzanian engineer

I agree with you on wetsuits, but the way I see it the illusion of capitalism giving consumer choice is demonstrated as false with that one example, rather than choice, we have simply seen a race to the bottom.

I dont try to enforce or impose standards on anyone, and I resent that suggestion, we all have the ability to choose.

I do my best to exercise a pragmatic set of choices that are further restricted by the so called free market. And if that has an impact on any Asian business who mistreat workers, then I hope that they will see that if I am sure that those practices are unacceptable to me, and others, then things will change for the better.

If you feel that I implied that you have been sucked in by labels and the surf industry (or in the words of Glenn Henning - the garment industry with a good hook)  I apologise, that was not my intention - I simply wanted to point out that many people are.

[quote="$1"]

its what gives us our western standard of living, any other ideas for restructuring the world economy?

[/quote]

Lets stop giving debt a value and making it a commodity, as with the sub prime fiasco, and get back to some form of monitary stability such as the gold standard - not the gold standard itself - but lets say companies based and producing in a state listed on a nations stock exchange  - a physical value - and start selling oil in Euro as well as US$ - just suggestions, but the most straight forward suggestions I have read.

 

That’s the problem,the US doesn’t have enough gold to back it’s dollars,regardless,the gold standard is primitive and to start using it or a similar system is a step backwards.I like the bank visa system personally.Cash from the company a work for is direct deposited to my account regularly,and I can pay my bills over the phone while driving to work…can even get online and order stuff to build a board on my lunch break.In the end it saves resources like the ones it takes to print money or deliver mail,saves gas from not having to drop a check to the power company because the bill is late,etc you get my point.

I think the reason STs are so expensive is due to the marketing of them.  Massive ad campaigns and shaper royalties must contribute to a lot of their budget.  Another reason is that people are willing to pay the asking price for them.  It does seem kinda weird though, a shop here is selling them two for the price of one or half price for one board.  Never seen that before. 

Simon, the tone of your post was very subtle, but you seemed to be saying a lot of things under your breath given the context of my post you were implicitly replying to. Yes there was an implication that its OK to boycott Cobra products coz you saw a worker in sandals. Yes there was an implication that I got sucked in by the Surftech label (this is a surftech thread after all).

I won’t imply anything, I will say it outright. You have read a book by Naomi Klein and from it formed an extremely narrowed view of globalisation. You think one of the answers is to avoid the “brands”. If you really want to go down that futile path then boycott EU products and damage your own economy. The protestors furious at Nike years ago said boycotting Indonesian products was not the answer.

Cobra are one of Thailand’s great business success stories.

PS. A friend of my Thai wife is a Japanese man living in Bangkok Thailand. He is married to a Thai and works in the foam business who used to supply Cobra with foam. He was very impressed with them and was going to organise a visit for me. Unfortunately they are no longer a supplier and the business contact fell through, so although I haven’t actually visited thats where I’m drawing my conclusions from.

Sorry to start this thread up again But…

I was Talking to an old mate a couple of days ago who I grew up with, He’s a good bloke and has  owned a rather large surf shop in Sydney, any way they have been stocking my boards for a number of years now which i’m happy about, however I asked how thing were going (as per usual chit chat), Oh… you know… it’s all good, he sounded a bit stressed so I asked whats up mate? “oh, just got a container load of 700 boards from OS and I’ve got to find a warehouse to store em”

“700” I replyed

“Yeah, well sell em too” he was quick to reply.

“Shit what they cost you $200 each” I intentially underestimated

“Oh, between $230 - $250” AU.

“oh yeah COOL”…

“So when can I expect your boards to arrive?” he asked…

 

Lucky people still want a hand shaped Australian made surfboard, Hey!

 

 

well are they for the current crew or newby’s? Sounds a bit like the Lorax, y’know, the Suess story…

karl…

**well are they for the current crew or newby’s? **Maybe, who knows.

???

Lorax = It has become a popular metaphor for those concerned about the environment.

what do you mean???

I think the target market is the newby recreational surfer, might only stick around for a couple of years, barely gets the basics before moving on, but a constant floating around the line up.

 

By Lorax I mean following something to its illogical conclusion. Cut down all the trees/push out as many boards as possible til the whole thing falls over. Someone in the production-retail chain's gonna lose on this one?

Not sure they are that expensive - in fact they are the same price in some cases as a hand shaped board. Think about an average joe surfer and there would be millions, he wants a board thats durable that will last, with some extra float tied in with the kudos of a particular shaper. Why would he not go for a Surftech. Yeah for sure some people might want the beauty and pedigree of something thats hand shaped but others couldnt give a rats arse and who wants to be fixing up dings every weekend with a glass board. Our lives are surrounded by machine produced products all the time and we mostly never question their abilities or lack of ‘soul’ - its not THAT important in most peoples lives. They just want to have a paddle on the weekend and leave all the bs wank back on the shore.

 

The noble act of surfing itself, the transference of energy through the wave, the intergration with the ocean is more important than the stick or shorts you wear.

 

 

 

 

[quote="$1"]

Not sure they are that expensive - in fact they are the same price in some cases as a hand shaped board.

[/quote]

this is exactly why they are "expensive"... they aren't handmade by a skilled craftsman, they are mass-produced gizmos that are farted out by a machine thousands of times over. surftechs cost way more than they are worth and, quality, handmade customs are sorely underpriced... greed makes the world go round

 

All sounds like a “Goat Fuck” to me…

 

 
 
GOAT FUCK
      # A reaction one has when he knows when he or she will eventually get screwed. Or already has been screwed.
** **